AFAA’s programme to turn young talent into achievers

30 Jul,2012

By A Correspondent


The Asian Federation of Advertising Associations (AFAA) is launching its first-ever Fast Track Professional Excellence Programme, which aims to re-orient young professionals build on their basic skills in marketing and advertising.


The Advertising Council of India (ACI), whose members include Indian Society of Advertisers (ISA), Advertising Club Bombay, Advertising Agencies Association of India (AAAI), Indian Broadcasters Foundation (IBF), India Chapter of the International Advertising Association (IAA) and Standing Committee on Advertising (STACA), will be sponsoring four young professionals on an all-expenses-paid trip to Malaysia where the inaugural programme will take place between September 3 and 7, 2012.


Janet Lee, a veteran in the advertising and professional training industries, will conduct the intensive five-day residential programme.


“This holistic training programme is aimed at identifying young talent and converting them into potential leaders. I believe they would emerge from this program far more productive and happier. They will receive a truly international experience with exposure to industry leaders.” explained AFAA Chairman Pradeep Guha.


To participate, young professionals (below 35 years of age) with a valid passport, and at least five years’ experience need to send a brief note, not more than 75 words on what they feel is wrong with their industry and more important what they could do to solve it, along with particulars of themselves to


Short-listed candidates would be interviewed by an ACI panel and four professional will be chosen.



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