Vizeum bags media duties for Dalmia Bharat

27 Jun,2012

By A Correspondent


Dalmia Bharat Group have announced the empanelment of Aegis Media’s Vizeum India as its media AoR.


Dalmia Bharat Group – a diversified business group – has further extended its current scope of partnership with Vizeum India. For records, Vizeum is already the media AoR for Dalmia Cement in Chennai. It is believed that the client satisfaction in the cement business led to Vizeum being enrolled for the Group assignment.


Confirming the same, BK Singh, Executive Director, Group Marketing and Corporate Communications, Dalmia Bharat, said: “It was a natural choice given our satisfactory partnership in cement business that we didn’t need to look beyond Vizeum for the media duties of the group.  They have a proven track record with Dalmia Cement. The team is proactive, extremely passionate and provides a good balance of thinking and doing.  We look forward to working with them.”


Commenting on the win, S Yesudas, Managing Director – Indian Subcontinent, Vizeum said: “We are truly humbled beyond words in expressing our delight for the faith our clients are placing on us. I take this opportunity to welcome Dalmia Bharat Group into the Vizeum family. We are thankful to BK and his team for considering us worthy. This assignment will be handled out of our Delhi and Chennai Offices.”


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