Airtel bags exclusive video rights on mobile platform for UEFA Euro 2012

11 Jun,2012

By A Correspondent


Bharti Airtel recently announced that it has bagged exclusive video rights on the mobile platform for the biggest soccer extravaganza of the year, UEFA Euro 2012. With this, 183 million plus Airtel mobile customers acrossIndiawill have exclusive access to mobile and video content from UEFA Euro 2012 and choose from a wide range of services such as Go! Go! Go! Contest, live feeds, SMS or MMS score updates, games, mobile magazine and so on.


The 2012 UEFA European Football Championship or UEFA Euro 2012 will be held from June 8 to July 1, 2012. Europe’s top 16 soccer teams (including Germany, England and Portugal) will be fighting for the Euro 2012 winner’s title during 19 power-packed matches that will span across 21 days.


The exclusive video rights for UEFA Euro 2012 continues to reinforce Airtel’s long term commitment to soccer and other sports that appeal to discerning urban youth audience.


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