LinkedIn celebrates 15 million members in India

30 May,2012

By A Correspondent


LinkedIn announced that more than 15 million professionals are now using the platform in India. Indiais LinkedIn’s largest market outside the USin terms of membership. LinkedIn started its Indiaoperations in 2009 with a member base of 3.4 million.

Hari V Krishnan, Country Manager, LinkedIn India, said: “We are delighted to reach the 15 million member milestone. It demonstrates that professional networking is becoming increasingly important to Indian professionals. In just three years our member base has grown by over 300 per cent. We attribute this growth to the tools we have developed that help professionals to stay connected, gain insights for their businesses, bag that dream job and ultimately, realize their professional potential. As awareness of our product features has grown, engagement and adoption of the platform has accelerated.”


In India, members turn to LinkedIn to keep up with industry discussions (58 per cent), fostering their professional identity (75 per cent), networking with other professionals (77 per cent) and learning about companies (46 per cent).


In addition to its growing membership base, LinkedIn has experienced growing demand for its marketing solutions and hiring solutions in India. A number of high profile brands are opting for LinkedIn Marketing Solutions to build conversations and influence with a highly targeted, affluent audience.


Brands like AMEX, Wipro, DSP Blackrock and VolkswagenIndiahave leveraged the customized solutions that LinkedIn provides to its advertisers. Furthermore, companies like ING Vysya Bank, HCL Technologies, Genpact and Larsen & Toubro have been extensively using LinkedIn Hiring Solutions to recruit professionals for various positions in their organization.
LinkedIn India is headquartered in Mumbai with 4 offices across Gurgaon, Bengaluru and Mumbai.


Post a Comment 

Comments are closed.