Hoshie Ghaswalla takes charge as CEO, Cybermedia

02 Apr,2012

By Archita Wagle

 

The winds of change are blowing at premier technology publishing company Cybermedia India. Senior mediaperson and old company hand Hoshiediar Ghaswalla has been appointed Chief Executive Officer. When MxMIndia spoke to Mr Pradeep Gupta, chairman and managing director of Cybermedia, about the reorganisation, he said: “Earlier only the information and communication technology (ICT) and speciality media group had been reorganised. But now our entire media business has been reorganised and Mr Hoshie Ghaswalla is now CEO of Cybermedia.”

 

Earlier this year, Cybermedia had reorganised its information and communication technology (ICT) and specialty media group (SMG) in four units Mr Ghaswalla’s charge. The move was for better functioning, faster decision-making and better customer interaction and the new organisational changes were to come in effect from April 1.

Said Mr Ghaswalla on his appointment, he said: “CEO is just a title, but I am certainly glad to be given this opportunity to head the entire  media business. These are challenging but extremely exciting times for the media industry”.

 

On his plans, Mr Ghaswalla said: “We had hired a leading consulting firm last year  that worked with  various internal and external stakeholders to come up with a plan  for the future which  I will now focus on executing.  For the immediate future we are going Digital first – we will provide content to our audiences where they want it, when they want it and in the format they want it. For advertisers and sponsors, we will be moving a lot more towards the solutions approach. As a group we have always innovated and are therefore looking at some game changers which will give us tremendous scale in the mid-term.”

 

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