Bharat Ranga to be Chief Content & Creative officer at Zee, Nittin Keni to be Head-Production

07 Apr,2012

updated from the news flashed on Saturday, April 7.


By A  Correspondent


Zee Entertainment Enterprises Limited (ZEE) has announced significant senior-level changes in its leadership team.


Mr Bharat Ranga, who headed international operations at the network, will now be head of content and will be designated as Chief Content & Creative Officer. Mr Nittin Keni, National Creative Director will now look after production initiatives responsible for setting up studios and will be re-designated as Head – Production.


Both moves are significant. Mr Ranga has been an old and loyal Zee hand and has made a success of the international operations. Given the current standings of general entertainment channels, the flagship Zee GEC needs a sound mix of content strategy and business acumen which Mr Ranga can provide. On the other hand, Mr Keni, again a Zee old-timer who returned with some fanfare last year, has some quality experience on the production sphere. While Gadar: Ek Prem Katha which he produced for Zee was a superhit, there are other projects that he was associated with: Fareb (1996), Aisi Bhi Kya Jaldi Hai (1996), Spot Boy (also 1996) and the 1993 telefilm Phir Teri Kahani Yaad Aayee.


More on Mr Ranga, courtesy the Zee corporate site: Mr Bharat Ranga has been Executive Director – International Operations based out of Mumbai. He has been with Zee since 1998. Prior to this, he was the Business Head for Zee Cinema, Premier, Action, Classic Cinema. And before that he was major media groups including The Times of India. A commerce graduate from the University of Rajasthan, Mr Ranga has done his MBA from the University of Ajmer and an Advanced Management Program from Wharton Business School.


Photograph courtesy Zee corporate website


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