Rakesh Gopal joins Mogae Media from India Today group

20 Mar,2012

By A Correspondent

 

Rakesh Gopal, who was with the India Today group, last with Mail Today, as Head – Impact for Delhi, East and South India for three-and-a-half years, has joined Mogae Media as the national No. 2 for Monetisation. He will be Senior Vice-President, based at the company’s Delhi NCR headquarters.

 

A graduate in commerce from Delhi University, with an MBA degree as well, Mr Gopal has more than 20 years of experience in media sales. His earlier stints were with The Pioneer and the Hindustan Times – where he was Manager Key Accounts (media marketing), as also with DNA where he was GM Marketing and was actively involved in DNA’s launch, one of the biggest in Indian print media.

 

Welcoming Mr Gopal to Mogae, Ms Tanya Goyal, Executive Director, Mogae Group said, “Rakesh is a matured professional with very good client outreach. He will be one of the leaders for Mogae in monetizing mobile as a medium.”

 

“I have spent two decades in media sales, largely in print. I see mobile as the new game-changer in the media business … which is why I am here to evangelize a new catalyst of change,” said Mr Gopal.

 

Mogae Media is the new venture of veteran adman Mr Sandeep Goyal, focused on mobile monetization. Mogae has an exclusive tie-up with Airtel, India’s largest telecom operator. In recent weeks, Mogae has attracted Messrs Pavan Chandra (from Vivaki), AtishiPradhan (from Contract), TusharDhingra (from BIG Cinemas), and Rahul Kishore (from Zenith Optimedia) to its fold.

 

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