Manish Bhatt to be Cannes Lions judge

13 Mar,2012

 

 

By A Correspondent

 

Cannes Lions International Festival of Creativity 2012 is in the process of finalizing its jury teams for various categories. Manish Bhatt, Founder Director, Scarecrow will be representing India in the Direct category.

 

Gideon Amichay, former Chief Creative Officer and Joint Managing Partner of Shalmor Avnon Amichay / Y&R Interactive Tel Aviv, Israel from 1994-2011, will chair the Direct Lions Jury.

 

The founder director of Scarecrow Communications Ltd, Manish Bhatt is originally a civil engineer by qualification, and started on a career as a site engineer with the Gujarat State Fertilizer Corporation. But he soon got bored with machines, boilers and chimneys and decided to enter the world of advertising. Having armed himself with a BFA, he joined Contract (a WPP agency) in 1995.

 

In a career spanning 15 years, he has worked with leading agencies like Ogilvy & Mather, McCann Erickson, Ambience Publicis and handled brands including Tata Indicom, Aegon Religare, Cadbury, Asian Paints, HSBC, Hanes, Wonderbra, Vaseline, Johnson & Johnson, L’Oreal, Nestle, Eristoff (Bacardi), Barclays, Anchor Panasonic and Viacom 18.

 

His work has been recognized by award bodies such as Cannes Lions, D&AD, One Show, Clio, Communication Arts and the Asia Pacific Awards, among others. The Scarecrow office doubles as an art gallery, promoting young and often offbeat talent.

 

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