By Dhunji Wadia

#1 GoaFest is the most prestigious advertising festival in India, jointly hosted by the AAA of I and The Advertising Club Bombay.

#2 It’s a wonderful opportunity to attend stimulating seminars and rub shoulders with the best minds in the business from India and overseas.

#3 One gets to see the entire body of innovative work created in the last year.

#4 The size of the organization does not matter – small organizations have as much a chance to win an Abby as big ones do.

#5 Everyone wins – the people who create the groundbreaking work as well as the viewers who get to see all in one stretch. It’s a celebration of the work created by the industry.

#6 The awards also spread good work globally.

#7 They happen in Goa.  I rest my case!

Dhunji S Wadia is President, Everest Brand Solutions.