Vizeum bags media duties of X S Real

02 Dec,2011

By A Correspondent


Real estate developer from Chennai, X S Real has appointed Aegis Media’s Vizeum India as its media AOR. Vizeum India will handle X S Real’s media mandate to help them talk to their consumers in as captive a manner as possible.


Having carved a niche for themselves with refreshing home ideas, the three brands of X S Real – xqsit, Vibe and Fairsquare – aim to meet unique requirements of home seekers. The flagship brand xqsit offers luxury thematic bungalow apartments while Vibe focuses on designing mid sized dwellings that are elegant yet vibrant. Fairsquare delivers compact little dreams for the first time home buyers.


S Suresh, Chief Marketing Officer, X S Real said, “This is not one of the best times for our industry and we needed a partner who will understand our business and think on our behalf. With Vizeum, we found their thinking contemporary and their team passionate.”


Commenting on the win, S Yesudas, Managing Director – Indian Subcontinent, Vizeum said, “We are thankful to the X S Real management for considering us worthy to partner them in realising their ambition.” This business, according to Mr Yesudas, will be handled out of Vizeum’s Chennai office.

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