Pankaj Tibrewal and Rajesh Ramakrishnan join HT

08 Dec,2011

By A Correspondent


Mr Pankaj Tibrewal is set to take over from Mr Salil Sadanandan as Business Head, South & West, HT Media Group. Mr Sadanandan joined HT Media in May 2008, and led from the front. Today the Mumbai edition, in a highly competitive market, is a strong and clear No 2 in readership as well as in advertising volumes.


Rajiv Verma, Group CEO, HT Media Group, said: “It’s never easy to let go of such passionate leaders but it’s only fair that a leader who has contributed so much to our enterprise must be enabled with this opportunity.”


Mr Tibrewal comes to HT Media from the Future Group where he was the COO and Business Head for Pantaloons. At Pantaloons, Mr Tibrewal established global best practices in retail and implemented a new customer-first strategy, and, under his leadership, Pantaloons achieved an annual growth of 30-35%. Prior to the Future Group, Mr Tibrewal worked with McKinsey and Company in their Chicago office. Previous to this, he was an entrepreneur.


Mr Tibrewal holds an MBA from Kellogg School of Management at the Northwestern University and an MS in manufacturing systems from the University of Texas at Austin. Mr Tibrewal’s wife, Pallavi, also an MBA from Kellogg, works for Disney, heading heir accessories & footwear licensing.


Mr Tibrewal will be reporting to the Rajiv Verma in his new endeavour.


Mr Rajesh Ramakrishnan has also joined Hindustan Times as the Head of Marketing. Mr Ramakrishnan will initially be responsible for the marketing of the Hindustan Times brand in the North and the East.


Mr Ramakrishnan is an alumnus of BITS Pilani and XLRI Jamshedpur, and has over 17 years of experience in Sales and Marketing across companies like Reckitt Benckiser, Marico and Pepsico. He has worked on a diverse set of brands including Cherry Blossom, Kurkure and Quaker. His last assignment was Head, Global Marketing with Apollo Tyres.


Commenting on his joining, Shantanu Bhanja, VP Marketing, HT Media, said: “Mr Ramakrishnan combines a strong sense of result-orientation with an ability to bring the best out of people. He will bring exceptional Marketing depth to our biggest Brand and key markets”


Apart from being a marketeer, Mr Ramakrishnan is also a passionate photographer whose work has been exhibited, as also published in several magazines and newspapers. He also conceptualized and shot two calendars over the last two years, with prominent celebrities, in support of NGOs.


Mr Ramakrishnan’s wife Nirupama Subramanian is a Corporate Trainer and also the author of the best selling novel Keep the Change.


Mr Ramakrishnan will report to Shantanu Bhanja, and consequent to this, Diptakirti Chaudhuri, Marketing Head, HT Delhi.



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