[LOOKBACK 2011] Winsome wins

29 Dec,2011

By Ritu Midha

 

Account wins are perhaps even more talked about than people movements in our industry.  Listed below are key media account movements for the year going by. We would have loved to carry billings as well, but a few agencies, due to their internal policies refrained from giving the numbers – and we did not want to rely on reported numbers.

 

Carat India
ABC Consultants
Sonear
Milagrow
Borges India
Tata Paras
MVN
Eye Q Vision
Talwalkars

 

OMD
Base Corp
Bosch
HTC
Avaya India
Spice Mobile
AMFI
World Kitchen Pvt Ltd
Tourism Australia
Tyco
sandisk
Chennai Silks
Snapdeal.com (Jasper)
McDonald’s (digital)
New Gen Media – Puthiya Thalamurai
World Gold Council (digital)

 

MPG
Quikr
History Channel [A+E Networks & TV 18 Joint Venture]
Gufic Biosciences Ltd [GBSL]
Victorinox
Clarks Future Footwear
Vaswani Group
CNBC Awaaz
Bloom Home and Hearth
The agency has also done a strategic tie-up with TME to form TME-MPG, a vertical that will operate under MPG, by virtue of which clients like Heinz, Parle, Tata etc will also be part of its roster.

 

Karishma Initiative
Almond board of California: Branded Almonds
Donear Suitings & Shirtings
DSP Blackrock Mutual Funds
Jockey
Planet Retail Holdings Pvt Ltd: Guess, Debenhams, Accesorize, Next, The Body Shop, Carter’s, Sole Effect

 

Lintas Media Group
Acer
Woodland
Bajaj Allianz
Citibank Corporate Activations
Aditya Birla Group – Puretta
Unilever: All brands – OOH
Mani GroupTirumala project
Monte Carlo
Nokia: All brands – OOH
Alpari Forex trading and Advisory services
Citizen
Eveready
Expedia
GE Healthcare
LAC Tablet PCs
Matix
Medplus Beauty Stores
Metro Cash & Carry
National Jute Board: Jute products
Ralson Tyres
Sony Electronics
SREI Infrastructure
Usha Shriram Enterprises Pvt. Ltd – Usha

 

Digital Initiative (Lintas Media Group)
3M
Betfair
Medplus Smart Shop
Revlon
Woodland

 

Lodestar UM
Sulekha.com
Muthoot Finance
VIP Luggage
Chateaux ‘Dax
South African Tourism
Jaypee F1
Amar Remedies
LoyaltyOne
Pidilite(digital)
Tata Interactive Systems
Ministry of Women & Child Welfare
Exxon Mobil
Vedanta Group
DSP Blackrock
LG(digital)
BASF
Canada Tourism
Jaypee Hotel
Ministry of Health (Tuberculosis prevention)

Madison
Axa Life and Axa General Insurance
Motul (digital)
Digital responsibilities for existing clients like ITC Personal Care, Marico, cadbury, Godrej Properties (It incidentally won two major accounts last years: ITC & Pidilite)

 

Maxus Global
US Aid
Policy Bazaar
Myntra.com
GroupOn .com
Amrita Vidyapeetham
Friday media
Rasoi Magic Foods
Deals & you
Fashion & you
IDBI Group

 

MEC
Hindustan Motors
FlipKart
HARMAN International
DNA
Legrand
OCM Suitings
Central Park

 

Mediacom
Goldman Sachs Asset Management
Edelweiss Insurance
Corporation for Tourism Promotion (US Tourism)
Makemytrip.com
Volkswagen – Digital
Dell – Digital
Edelweiss – Digital

 

Mediavest
Yahoo
Pearsons
Zee Learning
SAB TV
PIX
CELIKON
SUPER MAX

 

Mindshare
Tata Steel Ltd
Travelocity.com Pvt Ltd
BPTP Ltd
Dhathri Group
Asatsu DK – inc – A/C Bridgestone
Sikkim Manipal University
Hotel Leela Venture Ltd
Gujarat Tourism
Director of Tourism, Government of Assam
Videocon Industries Ltd
Leading Point Powertronics Pvt Ltd
Microsec Financial Services Ltd
Sterling Century
Heinken
Sterling Urban Developments Pvt Ltd
Sarla Holdings
British Midland Ltd
Nourishco Beverage Ltd
ARC Distribution Tableware Pvt Ltd
Indiya Jananayaka Katchi
Sterling developers Pvt Ltd
International Management Institute
Bits Pilani
Raghav Buildcon Pvt Ltd
Worldwide Services

 

Motivator
Huawei telecommunication
Sleepwell Mattresses
Fuji Film
UTV Stars
UTV Telegu
Carefour
Matrix
SBI Banks
Havells Home Appliances
Great Foods
Topps Cards
Mallapuram Jewelers
Food Food Channel
ABC
Polaris Industries

 

Mudra Max
Mudra Max-Media: V-Star, Twinings, L & T Group, Turkish Tourism, You Broad Band, Bombay Realty, KLF Nirmal, Suzlon Energy, Alcatel, World Gold Council, redBus, KLF Nirmal,Canara HSBC Life Insurance
Mudra Max-OOH: IDBI Bank, Tata Motors, Michelin, Nikkon, Seagrams, Abhay Clinic, Apollo Hospitals, Spice Mobiles, Waves, L’Oreal India, MTS, Star Television
Primegroup: Ruby General Hospital, LT Foods Limited, C&C Towers Limited, Ruby General Hospital, LT Foods Limited, C&C Towers Limited
Multiplier: Sharp – Sharp Business Systems (India) Limited, Zen Mobiles, Apple i Phone – Beetel Teletech Ltd.
Celsius: Yamaha Bike Launch, Apollo Hospital

 

Starcom
Via
Biba
Letsbuy
Smyle Group
Aircel

 

Vizeum Media Services
Lotus Herbal
SDPL
Educomp
TTK Health Care
XS Real
IMS
Viacom 18 -Nick
Viacom 18 -MTV
Viacom 18 -Sonic

 

Zenith Optimedia
Merino Group
IFB [Home Appliances]
Paras Pharmaceuticals
Nestle India’s centenary campaign
AMD India
OLX
Toshiba
Honda Seil Cars
Honda Seil Cars
Unicharm [Feminine Hygiene Category]
Best Foods Ltd

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