Entrepreneur India turns 2

13 Sep,2011

By Akash Raha

Entrepreneur India, the magazine for India’s small businesses, start-ups, venture funds and financial instititutions has turned two. The September issue of the magazine is its second anniversary issue.

Bipin Chandran, Editor of the magazine, which is published in India by Infomedia18, the publishing arm of Network 18, told MXMIndia, As a group, we promote the role of business in the entrepreneur space on our TV channels as well as other properties. Over the last two years, we have made it our focal area as we saw the space still unexplored and untapped. Thereafter, we have carved a niche for ourselves, and it has been a great journey so far. To create a segment and be there successfully is phenomenal. As a matter of fact, we have exceeded our expectations.

The magazine is priced at Rs 100 and is published monthly. The special anniversary issue focuses on the first two years of several businesses, with several noteworthy industry names contributing. Mr G M Rao of GMR, Ms Kiran Mazumdar Shaw of Biocon Limited and Mr Ajay Piramal of Piramal Enterprise Ltd, are some of those who have shared their experiences.

Entrepreneur India will also do special shows on CNBC Awaaz, Awaaz Entrepreneur. A media campaign is also on currently to tell people what Entrepreneur India set out to do to help people create world class businesses and to guide them through it. The campaign has been planned and developed internally.

The Indian edition of Entrepreneur has been licensed from Entrepreneur Media Inc, by Infomedia18. Entrepreneur is an over 34-year-old brand in the US with over 3 million readers. It is also one of the largest selling business magazines from newsstands. Apart from the US, it also publishes from six other emerging markets across the globe. Entrepreneur magazine is targeted at entrepreneurs (SMEs) and people who seek to venture out on their own and seek to provide in-depth information and enable them to be successful.

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