Breaking news now fresh on mobiles with Tata Docomo

06 Sep,2011

Phone addicts not content with all that their gadgets give them can now also get breaking news alerts with Video News Alert, a new VAS service launched by Tata Docomo, the GSM brand of Tata Teleservices Limited, in partnership with Network 18, India’s largest network of business news channels.

The first-of-its-kind service will provide breaking new s alerts in the form of video clips which can be streamed, viewed and downloaded by 2G and 3G subscribers. Subscribers can stream and download video clips, as well as search and view news stories. The service also lets subscribers express their liking for a story, share opinions on it, participate in polls and interact with the story to voice their feelings and concerns.

The exciting new Video News Alert service is a push service via SMS. What’s enticing is the ability to get news in video format. Tata Docomo has always been at the forefront of offering services that are relevant and affordable. We are pleased to partner with Network 18, our content aggregators for this initiative, said Mr GurinderSingh Sandhu, Head of Corporate Marketing at Tata Teleservices Limited.

Customers can avail of this service by SMSing  VIDEO NEWS to 53333, following which a subscription confirmation SMS along with a link to access video news will be sent. Subscribers will then receive three video alerts every day. The charges for data access are 10 paise for 10 Kb and there are no subscription charges to use this service. To de-activate the Video News Service, customers can dial 155223 or SMS STOP videonews to 155223.



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