Ashwin Parthiban, Rajesh Bhargava join Dentsu

13 Sep,2011

By A Correspondent

In the series of several senior-level appointments to be announced shortly, the Dentsu India Group has announced two key appointments. Mr Ashwin Parthiban joins Dentsu Communications, Bangalore as Executive Creative Director. Mr Rajesh Bhargava has been appointed as GM, Studio and Production, Dentsu Marcom.

Based out of Bangalore, Mr Parthiban will be heading the creative team at Dentsu Communications for Bangalore and Chennai. Mr Bhargava will operate from Dentsu India Group’s Headquarters in Gurgaon, overseeing all studio and production related services for Dentsu Marcom offices in India.

Mr Parthiban joins from JWT, Delhi where he was Vice President and Senior Creative Director – Global Team Ford. Mr Bhargava joins from Wieden + Kennedy, India where was Head – Production Services.

Commenting on the new appointments, Mr Rohit Ohri, Executive Chairman, Dentsu India Group said, Both Ashwin and Rajesh bring rock-solid competencies on board. Ashwin straddles creative across disciplines and categories. While he aces mainline creative, he also understands both digital and direct; he can think creative across each of these distinct practices and this allows for great integration.

Rajesh is known to be a proactive contributor to the creative process. His expertise and know-how of production technologies ensure flawless execution on the last critical mile.

Mr Parthiban said,’Dentsu India is an awakening giant, and the most exciting place to be when one is around an awakening giant is perched on its shoulder. I’m really looking forward to playing a part in Rohit’s vision for the Group. I’m also very excited about the unique mix of automotive, technology and FMCG brands – and the opportunity to do some famous work!

Mr Bhargava said, Dentsu, like a blue-blooded Japanese organization has a quest for quality which I, as a professional, have never compromised on. The Group now is almost like a new start-up with a strong portfolio of respected brands. In this new Dentsu’s journey, I see a great future. Having worked with Rohit earlier I am sure that Dentsu under his leadership is poised for even greater success and I look forward to be part of it.


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