The Big Story

The Big OTT Growth Story - Chapter 1

The Big OTT Growth Story – Chapter 1 Shailesh Kapoor kicks off a series focusing on OTT with a look at the impact of the new platform on cinema-going more

Freaking News

Ranjona Banerji: Imbalance rules in journalism

Ranjona Banerji: Imbalance rules in journalism Is there any point asking why so few in the media checked in the first instance and just went ahead with this “Congress pages taken down by Facebook” tilt, asks Ranjona Banerji [more]

TV Trail

Elections & IPL: Both Battlefields are Ready

Elections & IPL: Both Battlefields are Ready Let the games begin, writes Shailesh Kapoor… of the political and sporting kind [more]

Indrani Sen: Mobile phones may be injurious to our health!

Indrani Sen: Mobile phones may be injurious to our health! In this digital age when we all are celebrating the mobile revolution, a silent storm has started gathering about the health hazards of using handheld devices, writes Indrani Sen [more]

Is Thums Up losing its Thunder?

Is Thums Up losing its Thunder? The bestselling cola dumped its creative agency of 24 years… but can this help gain back its thunder, wonders Prabhakar Mundkur [more]

The How, What and Why of Erroneous Claims by Newspapers

The How, What and Why of Erroneous Claims by Newspapers It’s a fallacy that this readership and circulation data is a critical release. A few days or even a week’s delay has no consequences, writes Sanjeev Kotnal [more]

It's Piyush Pandey, Global CCO-designate, Ogilvy

It’s Piyush Pandey, Global CCO-designate, Ogilvy His appointment is the biggest role a resident Indian has occupied in marketing services globally [more]

Radio rules in Pre-Election Frenzy

Radio rules in Pre-Election Frenzy As per data from TAM AdEx, radio grew in the run-up to the elections [more]

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