TV TRAIL

  • Shailesh Kapoor: Lalit Modi: A Scam-Starved Media's Saviour

    Shailesh Kapoor: Lalit Modi: A Scam-Starved Media’s Saviour Posted on 19 Jun,2015 | under TV The focus of our news media has shifted progressively over the last two decades from reporting the news to owning the news, writes Shailesh Kapoor

  • Shailesh Kapoor: Getting Used to BARC

    Shailesh Kapoor: Getting Used to BARC Posted on 12 Jun,2015 | under TV Even as new fiction struggles, non-fiction continues to make some impact. The latest season of India’s Got Talent is by far its best and the first two episodes of The Voice India were impressive, writes Shailesh Kapoor

  • Shailesh Kapoor: Celebrity Endorsement Pangs and the Kangana Solution

    Shailesh Kapoor: Celebrity Endorsement Pangs and the Kangana Solution Posted on 05 Jun,2015 | under TV TRAIL Celebrities too applying self-censorship rather than going about signing up endorsements recklessly in what tends to become a rat race between them, writes Shailesh Kapoor

  • Shailesh Kapoor: 2015: IPL's Watershed Edition?

    Shailesh Kapoor: 2015: IPL’s Watershed Edition? Posted on 22 May,2015 | under TV You may not be a big fan of the IPL. But you cannot deny the success story that it has proven to be, writes Shailesh Kapoor

  • Shailesh Kapoor: Priyanka Chopra: India's Breakthrough Girl

    Shailesh Kapoor: Priyanka Chopra: India’s Breakthrough Girl Posted on 15 May,2015 | under TV It’s been a breakthrough that we have waited many long years for as Priyanka Chopra plays the lead in the ABC Network’s Quantico, writes Shailesh Kapoor

  • Shailesh Kapoor: Salman Verdict: If GECs won't entertain you, News Channels will

    Shailesh Kapoor: Salman Verdict: If GECs won’t entertain you, News Channels will Posted on 08 May,2015 | under TV There is no such entity as “the Indian media”. It is a mere collection of individual businesses, engaged in cut-throat competition, often taking jibes at each other, through promos and readership claims and counter-claim ads, writes Shailesh Kapoor

  • Shailesh Kapoor: BARC Is Here: New Ratings, A New Era!

    Shailesh Kapoor: BARC Is Here: New Ratings, A New Era! Posted on 30 Apr,2015 | under TV After a two-year long trailer, the film has been released, but it will reveal itself reel by reel, scene by scene, writes Shailesh Kapoor

  • Shailesh Kapoor: Wake up to a World beyond Formulaic Entertainment

    Shailesh Kapoor: Wake up to a World beyond Formulaic Entertainment Posted on 20 Apr,2015 | under TV Replicating existing success stories through variants (called ‘formula’ in our industry) is fine to a point, but when that becomes the only way of working, you are in for long-term trouble, writes Shailesh Kapoor

  • Shailesh Kapoor: Expectations from BARC on the Eve of its Debut

    Shailesh Kapoor: Expectations from BARC on the Eve of its Debut Posted on 10 Apr,2015 | under TV Shailesh Kapoor lists five expectations from BARC for it to emerge as not just India’s unanimous TV currency, but also an industry favourite for years to come

  • Shailesh Kapoor: India's World Cup Exit: When Fans Scored Over The Media

    Shailesh Kapoor: India’s World Cup Exit: When Fans Scored Over The Media Posted on 30 Mar,2015 | under TV TRAIL You would expect the media, a pillar in a democracy and all that, to be one step ahead of the masses on the maturity curve. Surprisingly (or maybe not-so-surprisingly), the venom and the viciousness came from the media, writes Shailesh Kapoor

  • Shailesh Kapoor: World Cup Coverage: The Ticks & The Crosses

    Shailesh Kapoor: World Cup Coverage: The Ticks & The Crosses Posted on 20 Mar,2015 | under TV We have half a dozen sports channels besides Star Sports, and all of them have ignored the World Cup emphatically and whole-heartedly, writes Shailesh Kapoor

  • Shailesh Kapoor: Hindi GECs: There's Space For More... &More

    Shailesh Kapoor: Hindi GECs: There’s Space For More… &More Posted on 13 Mar,2015 | under TV I hope the early success of &TV encourages more GEC launches, writes Shailesh Kapoor, adding: Sound business models can ensure good profitability at even 80-120 GRP levels.

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