INTERVIEWS

  • Getting ready for Disruption: Abraham Thomas

    Getting ready for Disruption: Abraham Thomas Posted on 03 Feb,2016 | under INTERVIEWS That’s what Radio City 91.1 FM CEO Abraham Thomas is set to unleash as he says in a freewheeling interview

  • Soon mobile will be 2nd biggest medium...

    Soon mobile will be 2nd biggest medium… Posted on 25 Jan,2016 | under INTERVIEWS … after TV in terms of ad spends, says CVL Srinivas, CEO, GroupM South Asia in an interview

  • 'This is the best time for innovations'

    ‘This is the best time for innovations’ Posted on 22 Jan,2016 | under INTERVIEWS A Q&A with Anisha Motwani whose book ‘Storm the Norm’ highlighting 20 ‘untold’ marketing success stories has released recently

  • There are sharks everywhere, I am one too: Rohit Ohri

    There are sharks everywhere, I am one too: Rohit Ohri Posted on 18 Jan,2016 | under INTERVIEWS Up, close and personal with the Group Chairman and CEO, FCB Ulka

  • Cleaning up India!

    Cleaning up India! Posted on 13 Jan,2016 | under ADVERTISING The government or a corporation can’t do Swachh Bharat alone, says Hindustan Unilever CEO Sanjiv Mehta + Can Indian FMCGs do a #CleanIndia?

  • It's here! Netflix arrives, will storm screens!

    It’s here! Netflix arrives, will storm screens! Posted on 07 Jan,2016 | under ADVERTISING The leading on-demand video service now in India with a month’s free trial + Interview with Netflix spokesperson

  • Trust before eyeballs

    Trust before eyeballs Posted on 21 Dec,2015 | under CMO Interviews Not splashy ad campaigns, but building trust is what matters, says Ajay Kakar, Chief Marketing Officer- Financial Services, Aditya Birla Group

  • Indian adspends to grow 18.4% next year: Magna Global

    Indian adspends to grow 18.4% next year: Magna Global Posted on 08 Dec,2015 | under ADVERTISING The IPG research arm says India will be 7th biggest ad market by 2020 + interview with Venkatesh S, EVP, Director Intelligence Practice

  • Adspends in 2016 to grow 13%

    Adspends in 2016 to grow 13% Posted on 07 Dec,2015 | under Ad Agencies According to ZenithOptimedia, television is going to be a major driver for growth. Plus an interview with Anupriya Acharya, Group CEO, ZOG India

  • Sounding out Brands, musically

    Sounding out Brands, musically Posted on 01 Dec,2015 | under INTERVIEWS Upclose with Rajeev Raja, soundsmith and founder, BrandMusiq on the HDFC Bank musical logo & the world of sonic branding

  • Mother of all Brand Surveys!

    Mother of all Brand Surveys! Posted on 27 Nov,2015 | under INTERVIEWS That’s what Havas Media CEO Anita Nayyar calls the Meaningful Brands Survey released last week

  • Design thinking is new Mantra for Brands

    Design thinking is new Mantra for Brands Posted on 19 Nov,2015 | under INTERVIEWS A quick chat with David Van Zandt, President, Parsons The New School of Design which has set up campus at ISDI in Mumbai

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