Litcabs launches its taxi top advertising platform

07 Mar,2019

By A Correspondent

 

Mumbai-based startup Litcabs has offered advertising solutions for brands on the black-and-yellow (kaali-peeli) taxis in Mumbai. Over 8,000 taxis in the city will be outfitted with taxi top advertising displays with the first 350 hitting the streets of Mumbai in early Marc.

 

Commenting on the launch, Jyotiba Patil, Founding partner, Litcabs said: “We are happy to announce the launch of our new service for advertisers in Mumbai. Our goal is to provide OOH advertising solutions that are mobile, cost effective and impactful compared with that of billboards, bus stands and other transit media. Kaali peeli is the popular medium of transport. With the ability to schedule advertising by location, coupled with superior reporting tools, we are looking to provide advertisers with a highly targeted, flexible and reliable medium to manage campaigns for their clients.”

 

 

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