Taj Television Pvt Ltd, a fully owned subsidiary Zee Entertainment Enterprises Ltd, has announced the appointment of Rajesh Sethi as CEO to manage the sports business. He will report to Zee MD and CEO Punit Goenka. Atul Pande, who was CEO of the sports business until Mr Sethi joined on July 2, will be offered an alternate responsibility within the Essel Group.
Speaking on the appointment, Mr Goenka said, “His rich experience across various sectors would bring in immense value to the organization, enhancing the performance of our sports business by many folds”.
Commenting on his new role, Mr Sethi said, “Media & Entertainment is an extremely dynamic sector, and I am glad to join a brand which is a leader in this category..”
Wis experience of over 20 years across multiple sectors like insurance, consumer services and automobiles, Mr Sethi was until recently employed with Allianz Global Assistance as CEO and Region Director – South East Asia.
An alumnus of the Harvard Business School, Rajesh also holds a degree in mechanical engineering and a diploma in international business and sales and marketing.