The Big Story

Are Reality Show Judges too Eager to Please?

Are Reality Show Judges too Eager to Please? It’s become an industry in itself with the emphasis to perform (and hug!), writes Shailesh Kapoor more

Freaking News

Ranjona Banerji: Damn the government, and get damned to death

Ranjona Banerji: Damn the government, and get damned to death The Jagendra Singh case in UP represents total contempt for the law by the police and the political class as also the great difficulty of confronting those in power, writes Ranjona Banerji [more]

TV Trail

Shailesh Kapoor: Lalit Modi: A Scam-Starved Media's Saviour

Shailesh Kapoor: Lalit Modi: A Scam-Starved Media’s Saviour The focus of our news media has shifted progressively over the last two decades from reporting the news to owning the news, writes Shailesh Kapoor [more]

AAAI does a lot more than just Goafest

AAAI does a lot more than just Goafest A freewheeling interview with Advertising Agencies Association of India President MG Parameswaran on Goafest, BARC, IRS, digital agencies & more [more]

Siddhartha Mukherjee: PR = Jugaad + X + Y + Z...; X = Media Planning

Siddhartha Mukherjee: PR = Jugaad + X + Y + Z…; X = Media Planning In the last few years, this standalone art of Jugaad has been fortified with a crying need of science of planning and management of Public Relations, writes Siddhartha Mukherjee [more]

Jaideep Shergill: Six ways companies can deal with a crisis

Jaideep Shergill: Six ways companies can deal with a crisis The worst thing corporations can do during a crisis is clam up as the golden rule of communicating even more during a crisis is usually forgotten, notes Jaideep Shergill [more]

Amith Prabhu: When will there be a Cannes Lion Grand Prix for PR, by PR and of PR?

Amith Prabhu: When will there be a Cannes Lion Grand Prix for PR, by PR and of PR? There should be two sub-categories within the PR category. One for work created and therefore entered by PR firms and the other for work created and therefore entered by ad agencies, writes Amith Prabhu [more]

Dear MxM by Jaisurya Das: I don’t want to suffer from sales target-led stress like my boss...

Dear MxM by Jaisurya Das: I don’t want to suffer from sales target-led stress like my boss… Jaisurya Das responds to a question from a reader who doesn’t want to suffer from stress, plus offers tips for meditating [more]

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