The Big Story

Four ways to navigate uncharted digital waters

Four ways to navigate uncharted digital waters While the early birds are already in, it is still not too late to get some piece of the action, writes Karthik Kumar more

Freaking News

Ranjona Banerji​: How News TV rules with ​social issues

Ranjona Banerji​: How News TV rules with ​social issues T​​​​hey brought to public attention a wide variety of new voices to speak about women’s rights and the sexual rights of Indians, writes Ranjona Banerji [more]

TV Trail

Shailesh Kapoor: T20 Cricket: India's 'Second Sport'?

Shailesh Kapoor: T20 Cricket: India’s ‘Second Sport’? Cricket 2 is T20, be it nation v/s nation or leagues… it’s entertainment first and sports later, writes Shailesh Kapoor [more]

Indrani Sen: Outreaching by Outdoor: From Static to Interactive

Indrani Sen: Outreaching by Outdoor: From Static to Interactive Outdoor industry leaders need to resolve many issues before visualising a roadmap for evolving towards the digital future, writes Indrani Sen [more]

Siddhartha Mukherjee: PR Industry's Key Challenge in 2016: Bridge the Gap between Demand & Supply

Siddhartha Mukherjee: PR Industry’s Key Challenge in 2016: Bridge the Gap between Demand & Supply Siddhartha Mukherjee lists possible tactical and strategic demands that may come from clients in 2016 [more]

Sanjeev Kotnala: Do Publishers really value the Abby?

Sanjeev Kotnala: Do Publishers really value the Abby? It is difficult to fathom the reason that kept brands like Malayala Manorama, Eenadu, Hindu, Sakal, Punjab Kesari, ABP and even Rajasthan Patrika away from Abby, rues Sanjeev Kotnala [more]

Leaving a Legacy

Leaving a Legacy How many of us work to leave a legacy and how many of us aim to create lasting legacies, asks Amith Prabhu [more]

Dear MxM by Jaisurya Das: Is it ok to offer discounts on bulk sales?

Dear MxM by Jaisurya Das: Is it ok to offer discounts on bulk sales? Senior media professional and Contributing Editor MxMIndia Jaisurya Das responds to reader queries on career and personal issues [more]

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