The Big Story

100 Episodes Young!

100 Episodes Young! Presenting the 100th ‘TV Trail’ column by Shailesh Kapoor, Founder and CEO, Ormax Media more

Freaking News

Ranjona Banerji: When Cyrus Broacha excelled at playing Arnab

Ranjona Banerji: When Cyrus Broacha excelled at playing Arnab Meanwhile, BCCL has instituted an odd social media policy for its employees according to a story in quartz.com where personal Facebook and Twitter accounts can be used by the company, notes Ranjona Banerji [more]

TV Trail

Shailesh Kapoor: Same Day. Same Slot. Three Launches. It Happens Only In India!

Shailesh Kapoor: Same Day. Same Slot. Three Launches. It Happens Only In India! Three big channels launching new properties on the same day in the same slot has to be a first in the nearly 25 years history of Hindi GECs, writes Shailesh Kapoor [more]

Utterly Butterly FIFA-licious! [updated]

Utterly Butterly FIFA-licious! [updated] You’ve seen the text and visuals plus the audio and video on the just-concluded World Cup in Brazil. But nothing to beat the 12 Amul ads that were crafted for the occasion [more]

Inside the real world of Blippar

Inside the real world of Blippar After having wowed brands and media publishers across the world, augmented reality platform Blippar has been a hit with brands and publishers. An interview with co-founder and CEO Ambarish Mitra [more]

Sanjeev Kotnala: 11 Learnings from the World Cup

Sanjeev Kotnala: 11 Learnings from the World Cup Senior marketer and corporate analyst Sanjeev Kotnala lists the 11 takeaways from the FIFA extravaganza that ended this morning [more]

Amith Prabhu: From Public Relations to Public Reputation

Amith Prabhu: From Public Relations to Public Reputation The need of the hour is constant refreshing of knowledge and a few good books written by the stalwarts of the business, writes Amith Prabhu [more]

The Past, Present & Future of Ormax Media

The Past, Present & Future of Ormax Media Up-close with Shailesh Kapoor, co-founder & CEO, Ormax Media which completes six years in the business this month [more]

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